2026aw Exhibition

This year’s exhibition season started, as usual, at the Union Showroom in Berlin.

The Berlin venue is an old brick warehouse with a large open atrium, creating a space full of character and atmosphere. The sense of history within the building, combined with its openness, immediately sets the mood and makes the start of the exhibition feel special.

This time, MSP was exhibited on the fourth floor. The space on the fourth floor was calm and spacious, featuring white walls combined with exposed brick, and accented by large paintings displayed throughout the room. With its high ceilings and relaxed layout, it was an ideal environment for visitors to take their time and experience the collection.

Interestingly, the colors of the MSP samples blended perfectly with the tones of the paintings hanging on the walls, creating a harmonious overall impression. Although this was not intentionally planned, these kinds of unexpected matches are part of what makes overseas exhibitions so fascinating.

Berlin is a city where history and contemporary architecture coexist beautifully. Simply walking through the streets offers constant inspiration, as the city respects its past while embracing new ideas and expressions. This atmosphere is especially stimulating from a creative and craftsmanship-oriented perspective.

During our time in Berlin, we had the opportunity to meet many people, making the days both meaningful and fulfilling. Through conversations and reactions at the exhibition, we felt a strong connection to future creations, and once again realized the significance of starting the season here in Berlin.

After successfully finishing the exhibition in Berlin, we headed to our next destination: Paris.

In Germany, the temperature often dropped below freezing, and the cold was quite severe. By contrast, Paris felt much milder, with temperatures similar to those in Japan, and it didn’t feel nearly as cold.

This time, the Welcome Edition in Paris was held in the Montmartre area in the northern part of the city, having moved from its usual location around Bastille. The exhibition took place in a large white building that blended naturally into the Parisian cityscape, instantly giving a sense of the city’s character.

Unlike the brick warehouse atmosphere of Berlin, the Paris venue featured large windows and an open, light-filled space that emphasized white throughout, creating a bright and airy environment.

While the exhibition space itself was not particularly large, we believe it allowed visitors to view the products closely and take their time appreciating the details. In that sense, it felt like a very fitting way to present the collection in Paris.

Paris is a truly beautiful city that never fails to captivate, no matter how many times we visit.

Every time we walk through the streets, we find ourselves wanting to stop and take photos, drawn in by the scenery at every turn. There is always something new to discover in the way everyday life and extraordinary beauty naturally coexist here.

Once again, this journey was filled with wonderful encounters and discoveries.

Each time an exhibition comes to an end, we are reminded of our determination to keep moving forward so that we can return again next time.

Thank you, Berlin.

Thank you, Paris.